I recently came across an article that really lays out the ABC’s of SEO. SEO is complicated, we all know that, but our mantra has long been to focus on the fundamentals and the rest will play out.
Jeff Bullas posted up 6 common SEO mistakes to avoid.
- Duplicate content
- Lack of content marketing
- Poor site structure
- Lack of a mobile site or mobile site strategy
- Unreasonable SEO expectations
- Hiring a bad SEO company
These are all the fundamentals we should practice, but for one reason or another we forget. This is a great read to bring you back to the fundamentals of SEO.
By: Jennifer Fink